About Me
I thrive at the intersection of storytelling and design, most often in sports, where emotion, identity, and community collide. I lead multidisciplinary teams across design, photography, and creative systems that move seamlessly from campaign concept to stadium experience to social media.
I believe the best creative isn’t just visually strong, it’s rooted in a clear idea and executed with intention. Whether it’s building a season-long campaign platform, developing a brand toolkit, or shaping the visual DNA of a team, my goal is always the same: create work that feels authentic, memorable, and unmistakably tied to the place and people it represents.
Currently, I lead creative for the Detroit Lions, overseeing a team responsible for the club’s visual identity across marketing, content, game presentation, and brand campaigns. Together we build the look and feel of the team each season and bring it to life across every touchpoint.
At my core, I’m driven by curiosity, collaboration, and the belief that great creative work happens when talented people are empowered to push ideas further than they thought possible.
Press and Recognition
Podcasts:
The Creative Athlete - Episode 7
Leadership is Female - Episode 24
Sports As a Job Podcast
Makers of Sport - Episode 57
Media:
Academic Excellence - Mid-American Conference
Women In Football - Episode 11
News:
An Education on the Sidelines Feature
Hashtag Sports Awards, Shortlist, 2025
Best Launch Campaign Detroit Lions Uniform Launch
Best Life of Legacy Tribute Calvin Johnson, A Lions Legend
Best New Fan Experience Detroit Lions Fan Experience at the NFL Draft
Best Use of Multi-Platform Detroit Lions Social
Best Advertisement: 61 sec or over Detroit Lions Uniform Launch
The Webby Awards, Honoree, 2025
Sports Social
Emmy Nominee - Pacific Southwest Chapter
Graphic Arts and Animation Nominee , July 2018
PIAS Graphic Award
Best of Catagory, Digital Printing, July 2017
NACMA Marketing Team of the Year
Mississippi State Athletics, 2016
Resume